Hub88 has secured a partnership with pool betting specialist Colossus Bets, strengthening its aggregator platform with the supplier’s leading tote solutions.

Hub88’s vast operator network will gain access to Colossus Bets’ full suite of sports and racing pools, which regularly offer £1,000,000+ jackpots, covering the most popular sporting leagues, such as the English Premier League, NFL and NBA. 

Colossus Bets is recognised for pioneering modern tote betting and is one of the largest sports betting pools providers globally. As operators look to strengthen their offering for both the European football season and next year’s FIFA World Cup, Hub88 will offer a modern spin on traditional pools with some of the world’s largest guarantees, leg-by-leg Cash Out offers and a social-first Syndicates ‘Crowdbetting’ feature. 

The agreement further strengthens Hub88’s commitment to offering innovative and engaging betting products, by appealing to both traditional bettors who understand the pools’ rich heritage, and emerging demographics who seek a more social, feature-led betting experience.

Ollie Castleman, Managing Director at Hub88, said: “As the demand for alternative betting formats grows, Colossus Bets brings a proven and award-winning product that resonates with a broad demographic of bettors.

“Their rich mix of tote pools, innovative and modern features and attractive Syndicates make for a powerful addition to our platform. With the World Cup on the horizon, the timing could not be better.” 

Laurence Jones, CEO at Colossus Bets, said: “We are delighted that Hub88 and its associated partner network now have access to our sports pools, our pari-mutuel Cash Out engine and ‘Crowdbetting’ functionality via our tote platform.

“Hub88 is aligned with our ambition to modernise the pool betting experience and bring it to new audiences. This partnership gives us a powerful distribution channel and opens the door to reaching players who seek dynamic, socially driven products tied to the world’s biggest sports.”